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Trusted by Over 40,000 Families Since 2012
Hi! I’m Pam Skinner, founder of Picky Pam at the Beach and creator of Coco Loco Lice Treatment Products. I opened my first lice-treatment salon in Huntington Beach in 2012. Since then, my team and I have helped more than 40,000 families get lice-free quickly, safely, and with no embarrassment.
After treating thousands of families, I saw that most drugstore lice products failed because lice have become resistant. I worked with lice pros, medical experts, and a chemist who specializes in lice treatment formulas that actually work to create an enzyme-based, non-toxic solution that kills hatched lice in about 5 minutes and dries beautifully without rinsing.
Coco Loco products are trusted nationwide and have been featured on Walmart.com, Amazon, and TikTok Shop.
When you treat lice professionally, your tools matter.
It took 18 months, industrial designers, multiple prototypes, and a patent team to create the NitNabber®, now known as the World’s Best Lice Comb. It’s the only comb we use in the salon — because it had to be the best.
Micro-grooved. Stainless steel. Patented. Extremely effective.
Pam Skinner — Founder/Owner
Lice expert, educator, and mom. Pam has dedicated over a decade to helping families beat lice quickly and confidently.
Dr. Matt Abinante — Medical Advisor
Board-Certified Family Physician and MPH. Dr. Matt ensures our treatment approach is safe, effective.
Diana Smentkowski — Director of Training
Certified lice expert and trainer. Diana has treated thousands of families and trains new technicians through the School of Lice Academy.
Lola Skinner — Lice Tech & Outreach Director
Pam’s daughter Lola launched Project HOPE for her Girl Scout Gold Award. She has provided lice education in Costa Rica, Thailand, and local outreach programs in California.
Since 2017, our self-funded outreach trips have provided free lice treatment education to underserved families in:
refugee centers in Costa Rica
orphanages in Thailand
local shelters and community programs in California
Lice is stressful enough. We keep things simple — natural products that work, clear instructions, and compassionate support whenever you need it.
👉 Shop Coco Loco Natural Lice Treatment
CocoLocoForLice.com
